Agency for strategic initiatives presented a methodology for the industrial tourism development in the regions

07.07.2020

This document will allow the regions to create conditions for industrial tourism on the territory
of enterprises.
The project includes recommendations on the organization, creation and conduct of industrial
excursions, technologies for training guides and employees of the enterprise, as well as the work
concept of the stakeholders. Based on the guidelines provided in the document, regional subjects
will be able to develop their own tourism program based on the uniqueness of production and
products, as well as a rich historical heritage, because almost every region has city-forming
enterprises whose history is inextricably linked to the territory.
The methodological recommendations will allow regional administrations to create step-by-step
conditions for industrial tourism in the region, interacting in a common way with both
enterprises and the tourism industry representatives.
"Today, companies are looking for ways to develop their corporate structure, attract staff and
find new connections, so excursions to production become a channel of communication with
consumers, a tool for forming the image of a market leader," said Olga Zakharova, Deputy head
of the Agency for strategic initiatives.